By Michael Benoliel
In addition to emphasizing the hyperlink among conception and perform, the publication comprises deal examples akin to: Renault–Nissan alliance; mega-merger among Arcelor and Mittal metal; Kraft meals' acquisition of Cadbury PLC, Walt Disney Company's negotiation with the Hong Kong govt; and Komatsu, a jap firm's negotiation with cloth cabinet, an American firm.
Following the good fortune of the 1st version, the second one variation re-emphasizes the spirit of linking concept to perform with new chapters on feelings in negotiation and the Indian negotiation style.
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